iCueTV provides a way to cater to an untapped market through an innovative suite of products and services bundled as iCueTV Enhanced Television Service (ETS).

iCueTV delivers a host of interactive functions specifically tailored to the broadcast or commercial. The enhanced and empowered media is then transmitted to the MSO in any one of the many available formats for eventual transmission to the viewer.

Invisible and unobtrusive until invoked by the viewer’s existing remote control, the enhanced media suddenly reveals a wealth of onscreen information and choices. With no additional equipment installation or modification, the standard cable television remote control transforms the once passive viewer into a participant ordering information downloads, voting, responding and making instant purchases. The iCueTV ETS handles all of these transactions from order processing to billing and fulfillment.

The iCueTV ETS engine is a standardized platform powered by carefully chosen technologies. It allows easy integration with legacy systems, third party software applications and emerging cable platforms. The design flexibility allows it to keep pace with changing business demands.